These studies show more than finished screens. They explain the buyer problem, the product decisions, what was built, and how a prototype reduces risk before deeper investment.
Our immersive work spans award-recognised motorsport innovation and large-scale browser events. These are complete products shaped around audience experience, live delivery, commercial presentation, and technical reliability.
Positional tracking data replayed as a match you can walk around: nine sports and twenty-nine procedural venues through one data contract, seven camera presets, derived player analytics kept separate from generated ones, and VR and AR from the same build.
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Developed with Focal Point VR for the Abu Dhabi Autonomous Racing League: immersive live race viewing, multi-camera presentation, telemetry storytelling, VR interaction, and on-site fan-zone delivery at Yas Marina Circuit.
Explore the A2RL case study →
A bespoke browser-based conference environment designed as a digital city, with multiplayer exploration, branded spaces, content discovery, networking, and live event functionality under the client’s control.
Explore the Avalara case study →Named where the contract allows it, described carefully where it does not. Industrial safety training, site operations, browser-delivered brand experiences, enterprise platforms and commissioned interactive work — all of it built for someone else, and all of it delivered.
A desktop driving simulation that tests whether a trained driver recognises the hazard, then assigns modules for exactly what they missed.
Client not named at their request
Walkable routes computed over a raw drone-captured Gaussian splat of a construction site, in a browser, on a phone.
Technology lead on browser-delivered 3D brand experiences: digital human avatars, personalisation, a collection loop and phone-first delivery.
Anhydrous ammonia connect and disconnect training with train, practice and assess modes, and per-step competency data.
A live site map for a large construction programme: sectors, hazards, GPS positioning and routing that reroutes around closures.
Imagery withheld under client NDA
Urban, highway, and adverse-weather scenarios designed around awareness and safer decisions.
Factory, maritime, oil and gas, and operational visibility prototypes built for stakeholder alignment.
Airport, logistics, maritime, dashboard, alerting, and monitoring product commissions.
NDA-safe playable worlds and gamified campaign experiences for client engagement.
These are not client projects and they are not concepts. They are Simam Digital products, deployed and running, that anyone can open right now. Both case studies report measured engineering evidence and say plainly what has not been proven yet.
Eleven interlocking tools, three personas, ten languages and eight regional markets — built in three days and running at zero marginal inference cost.
A readiness score, ROI and cost calculators, a use-case finder and a UK GDPR safety check — all client-side, no sign-up, nothing gated.
These four are not commissions. They are self-funded concept products across infrastructure, venue, construction and industrial operations, built so a buyer has something concrete to react to rather than a proposal to imagine. Each one names what it has proven and what it has not.
Turning a physical venue into an explorable fan, sponsor, tourism, and matchday platform.
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A shared operating view for corridors, assets, safety, inspections, and delivery phases.
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Operational Q&A, 3D maps, incidents, routing, and drone workflows in one command layer.
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Connecting projects, site context, safety, assets, workforce, and phase planning.
Read the full case study →Simam Digital is founder-led. These verified portfolio studies document Junaid Malik's delivery experience across infrastructure, media, fashion commerce, and live brand activation. They open on the founder portfolio for the full project context.
Rapid XR and interactive viewing concepts exploring how sports, entertainment, and next-generation television experiences could feel.
Read founder case study WebGL commerce / VLGETechnology leadership across Unity, WebGL, UX flow, performance, and the foundations for interactive digital garments and branded spaces.
Read founder case study Live experience / N2OInteractive retail and event work combining custom software, physical hardware, mini-games, AR, VR, and measurable audience participation.
Read founder case studyYou do not need to arrive with a perfect specification. The engagement is staged so the problem, investment, and evidence become clearer before each larger commitment.
We clarify the users, business problem, success criteria, technical constraints, and smallest valuable scope. You leave with a product direction, not a vague brainstorm.
Typical output: scope, user flow, architecture direction, delivery planWe design and build the proof required to reduce the biggest risk: a clickable prototype, working MVP, integrated workflow, simulation, or stakeholder-ready pilot.
Typical output: testable build, review sessions, evidence, next-release scopeOnce the direction is proven, we harden the product, connect real systems, improve quality and security, support launch, and continue through a retainer or defined delivery phases.
Typical output: production roadmap, integrations, QA, launch and iterationShare what is difficult to explain, operate, sell, or validate. We will help identify the smallest useful product step.